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In the main menu, click Campaigns.

Click the name of the campaign.

Open the Ad Tools view in any of the following ways:

• (From the Campaigns view) Next to the campaign name, click 鈥� > Ad Tools.

• (From the Packages , Placements, or Ads view) In the upper right, click 鈥� > Ad Tools.

Open the Ad Tools view.

The Attach Pixels tab opens.

In the Edit subview:

1. (Optional) Locate ads and third-party pixels in any of the following ways:

   • Above the left table, click and filter the lists by ad status, ad type, pixel integration event, or pixel type.

   • Above the right and left tables, search for specific text strings in the ad names and pixel names.

2. (If no third-party tracking pixels exist for the campaign) Create a pixel:

   1. In the right table, click Create pixel.

   2. Specify the settings:

      Integration Event: The event that triggers the pixel to fire, such as Impression or Click-through.

      Pixel Type: Whether the pixel is an IMG URL (1x1 pixel image file), HTML, or JavaScript URL.

      Pixel URL or Code: The URL of the pixel image, in the appropriate format for the specified Pixel Type.

      Pixel Name: The pixel name. Use a name that helps you easily identify the pixel.

      Pixel Provider: The pixel provider: None, Comscore, WhiteOps, or IAS.

   3. Click Save.

3. In the left table, select the check box next to each ad for which you want to attach third-party tracking pixels.

4. In the right table, select the check box next to each third-party tracking pixel you want to attach to the selected ads.

   Only pixels that aren鈥檛 already attached to the selected ads are selectable.

5. In the bottom right, click Attach.

(Optional) To return to the campaign detail views, click to the left of Ad Tools and select the campaign name.

Open the Ad Tools view.

The Attach Pixels tab opens.

In the Edit subview:

1. (Optional) Locate ads and third-party pixels in any of the following ways:

   • Above the left table, click and filter the lists by ad status, ad type, pixel integration event, or pixel type.

   • Above the right and left tables, search for specific text strings in the ad names and pixel names.

2. In the left table, select the check box next to each ad from which you want to detach third-party tracking pixels.

3. In the right table, select the check box next to each third-party tracking pixel you want to detach from the selected ads.

   Only pixels that are attached to all selected ads are selectable.

4. In the bottom right, click Detach.

(Optional) To return to the campaign detail views, click to the left of Ad Tools and select the campaign name.

Open the Ad Tools view.

The Attach Pixels tab opens.

Switch to the View option in the upper right.

(Optional) Locate ads and third-party pixels as needed:

• Above the left table, click and filter the lists by ad status, ad type, pixel integration event, or pixel type.

• Above the right and left tables, search for specific text strings in the ad names and pixel names.

Click any ad row in the left table to see the attached pixels in the right table.

(Optional) To attach more pixels to the ads, switch to the Edit view in the upper right. See Step 3 in the previous procedure, 鈥�Attach Third-Party Tracking Pixels to Ads in a Placement,鈥� for instructions.