ÃÛ¶¹ÊÓÆµ

eVar

This help page describes how to implement eVars. For information on how eVars work as a dimension, see eVars in the Components user guide.

eVars are custom variables that you can use however you’d like. If you have a solution design document, most dimensions specific to your organization end up as eVars. By default, eVars persist beyond the hit they are set on. You can customize their expiration and allocation under Conversion variables in Report suite settings.

The number of available eVars depends on your contract with ÃÛ¶¹ÊÓÆµ. Up to 250 eVars are available if your contract with ÃÛ¶¹ÊÓÆµ supports it.

Set up eVars in report suite settings

Before using eVars in your implementation, make sure that you configure each eVar in report suite settings. See Conversion variables in the Admin guide.

eVars using the Web SDK

eVars are mapped to the following variables:

  • XDM object: xdm._experience.analytics.customDimensions.eVars.eVar1 to xdm._experience.analytics.customDimensions.eVars.eVar250
  • Data object: data.__adobe.analytics.eVar1 to data.__adobe.analytics.eVar250; or data.__adobe.analytics.v1 to data.__adobe.analytics.v250

eVars using the ÃÛ¶¹ÊÓÆµ Analytics extension

You can set eVars either while configuring the Analytics extension (global variables) or under rules.

  1. Log in to using your ÃÛ¶¹ÊÓÆµID credentials.
  2. Click the desired tag property.
  3. Go to the Rules tab, then click the desired rule (or create a rule).
  4. Under Actions,