Mapping Fields for the ÃÛ¶¹ÊÓÆµ Analytics Source Connector

Documentation Experience Platform Source Connectors Guide

Analytics field mappings

Last update: Tue Apr 08 2025 00:00:00 GMT+0000 (Coordinated Universal Time)

Topics:
Sources

CREATED FOR:

Developer

ÃÛ¶¹ÊÓÆµ Experience Platform allows you to ingest ÃÛ¶¹ÊÓÆµ Analytics data through the Analytics source. Some of the data ingested through ADC can be mapped directly from Analytics fields to Experience Data Model (XDM) fields, while other data requires transformations and specific functions to be successfully mapped.

An illustration of the ÃÛ¶¹ÊÓÆµ Analytics data journey from Analytics to Experience Platform.

Streaming media parameters

Read the following table for information on streaming media parameters.

Data feed

XDM field path

Data type

Description

videoname

mediaReporting.sessionDetails.friendlyName

string

The friendly (human-readable) name of the video.

videoaudioauthor

mediaReporting.sessionDetails.author

string

The name of the media author.

videoaudioartist

mediaReporting.sessionDetails.artist

string

The name of the album artist or group performing the music recording or video.

videoaudioalbum

mediaReporting.sessionDetails.album

string

The name of the album that the music recording or video belongs to.

videolength

mediaReporting.sessionDetails.length

integer

The length or runtime of the video.

videoshowtype

mediaReporting.sessionDetails.showType

string

video

mediaReporting.sessionDetails.name

string

The ID of the video.

videoshow

mediaReporting.sessionDetails.show

string

The name of the program or series. The program/series name is only required if the show is part of a series.

videostreamtype

mediaReporting.sessionDetails.streamType

string

The type of streaming media such as â€œvideoâ€ or â€œaudioâ€.

videoseason

mediaReporting.sessionDetails.season

string

The season number that the show belongs to. This value is only required if the show is part of a series.

videoepisode

mediaReporting.sessionDetails.episode

string

The number of the episode.

videogenre

mediaReporting.sessionDetails.genreList[]

string[]

The genre of the video.

videosessionid

mediaReporting.sessionDetails.ID

string

An identifier for an instance of a content stream unique to an individual playback.

videoplayername

mediaReporting.sessionDetails.playerName

string

The name of the video player.

videochannel

mediaReporting.sessionDetails.channel

string

The distribution channel from where the content was played.

videocontenttype

mediaReporting.sessionDetails.contentType

string

The type of stream delivery used for the content. This is automatically set to â€œVideoâ€ for all video views. Recommended values include: VOD, Live, Linear, UGC, DVOD, Radio, Podcast, Audiobook, and Song.

videonetwork

mediaReporting.sessionDetails.network

string

The network or channel name.

videofeedtype

mediaReporting.sessionDetails.feed

string

The type of feed. This can either represent actual feed-related data such as â€œEast HDâ€ or â€œSDâ€, or the source of the feed, such as a URL.

videosegment

mediaReporting.sessionDetails.segment

string

videostart

mediaReporting.sessionDetails.isViewed

boolean

A boolean value that indicates whether the video has been started or not. This occurs once the user selects the play button and will count even if there are pre-roll ads, buffering, errors, and so on.

videoplay

mediaReporting.sessionDetails.isPlayed

boolean

A boolean value that indicates if the first frame of the media has started. If the user drops during any ads or buffering time, then the â€œcontent startâ€ would not qualify.

videotime

mediaReporting.sessionDetails.timePlayed

integer

The duration (in seconds) for all events of type=PLAY on the main content.

videocomplete

mediaReporting.sessionDetails.isCompleted

boolean

A boolean value that indicates if a timed media asset was watched to completion. This value does not necessarily mean the viewer has watched the entire video because this value does not account for the viewer potentially skipping ahead.

videototaltime

mediaReporting.sessionDetails.totalTimePlayed

integer

The total amount of time spent by a user on a specific timed media asset, including time spent watching ads.

videouniquetimeplayed

mediaReporting.sessionDetails.uniqueTimePlayed

integer

The sum of the unique intervals seen by a user on a timed media asset. In other words, the length of playback intervals viewed multiple times are only counted once.

videoaverageminuteaudience

mediaReporting.sessionDetails.averageMinuteAudience

number

The average content time spent for a specific media item. In other words, the total content time spent divided by the length for all of the playback sessions.

videoprogress10

mediaReporting.sessionDetails.hasProgress10

boolean

A boolean value that indicates whether the playhead of a given video has passed the 10% marker of the total video length. The marker is only counted once, even if seeking backwards. If seeking forward, markers that are skipped are not counted.

videoprogress25

mediaReporting.sessionDetails.hasProgress25

boolean

A boolean value that indicates whether the playhead of a given video has passed the 25% marker of the total video length. The marker is only counted once, even if seeking backwards. If seeking forward, markers that are skipped are not counted.

videoprogress50

mediaReporting.sessionDetails.hasProgress50

boolean

A boolean value that indicates whether the playhead of a given video has passed the 50% marker of the total video length. The marker is only counted once, even if seeking backwards. If seeking forward, markers that are skipped are not counted.

videoprogress75

mediaReporting.sessionDetails.hasProgress75

boolean

A boolean value that indicates whether the playhead of a given video has passed the 75% marker of the total video length. The marker is only counted once, even if seeking backwards. If seeking forward, markers that are skipped are not counted.

videoprogress95

mediaReporting.sessionDetails.hasProgress95

boolean

A boolean value that indicates whether the playhead of a given video has passed the 95% marker of the total video length. The marker is only counted once, even if seeking backwards. If seeking forward, markers that are skipped are not counted.

videopause

mediaReporting.sessionDetails.hasPauseImpactedStreams

boolean

A boolean value hat indicates if one or more pauses occurred during the playback of a single media item.

videopausecount

mediaReporting.sessionDetails.pauseCount

integer

The number of pause periods that occurred during playback.

videopausetime

mediaReporting.sessionDetails.pauseTime

integer

The total duration (in seconds) in which playback was paused by a user.

videomvpd

mediaReporting.sessionDetails.mvpd

string

An MVPD identifier provided via ÃÛ¶¹ÊÓÆµ authentication.

videoauthorized

mediaReporting.sessionDetails.authorized

string

Defines that the user has been authorized via ÃÛ¶¹ÊÓÆµ authentication.

videodaypart

mediaReporting.sessionDetails.dayPart

Defines the time of the day when the content was broadcast or played.

videoresume

mediaReporting.sessionDetails.hasResume

boolean

A boolean value that marks each playback that was resumed after more than 30 minutes of buffer, pause, or a stall period.

videosegmentviews

mediaReporting.sessionDetails.hasSegmentView

boolean

A boolean value that indicates that at least one frame has been viewed. This frame does not have to be the first frame.

videoaudiolabel

mediaReporting.sessionDetails.label

string

The name of the record label.

videoaudiostation

mediaReporting.sessionDetails.station

string

The radio station or name on which the audio is played.

videoaudiopublisher

mediaReporting.sessionDetails.publisher

string

The name of the audio content publisher.

videosecondssincelastcall

mediaReporting.sessionDetails.secondsSinceLastCall

number

Indicates the amount of time (in seconds) that passed between a userâ€™s last known interaction and the moment the session was closed.

videoadload

mediaReporting.sessionDetails.adLoad

string

The type of ad loaded as defined by your own internal representation.

Advertising parameters

Read the following table for information on advertising parameters.

Data feed

XDM field path

Data type

Description

videoad

mediaReporting.advertisingDetails.name

string

The name of the ad. In reporting, â€œAd Nameâ€ is the classification and â€œAd Name (variable)â€ is the eVar.

videoadinpod

mediaReporting.advertisingDetails.podPosition

integer

The index of the ad inside the parent ad start. For example, the first ad has index 0 and the second ad has index 1.

videoadlength

mediaReporting.advertisingDetails.length

integer

The length of the video ad, measured in seconds.

videoadplayername

mediaReporting.advertisingDetails.playerName

string

The name of the player used to render the ad.

videoadpod

mediaReporting.advertisingPodDetails.ID

string

The ID of the ad break.

videoadname

mediaReporting.advertisingDetails.friendlyName

string

The friendly (human-readable) name of the ad break.

videoadadvertiser

mediaReporting.advertisingDetails.advertiser

string

The company or brand whose product is featured in the ad.

videoadcampaign

mediaReporting.advertisingDetails.campaignID

string

The ID of the ad campaign.

videoadstart

mediaReporting.advertisingDetails.isStarted

boolean

A boolean value that indicates whether the ad has been started or not.

videoadcomplete

mediaReporting.advertisingDetails.isCompleted

boolean

A boolean value that indicates whether the had has been completed or not.

videoadtime

mediaReporting.advertisingDetails.timePlayed

integer

The total amount of time, measured in seconds, spent watching the ad.

Chapter parameters

Read the following table for information on chapter parameters.

Data feed

XDM field path

Data type

Description

videochapter

mediaReporting.chapterDetails.ID

string

The auto-generated ID of the chapter.

videochapterstart

mediaReporting.chapterDetails.isStarted

boolean

A boolean value that indicates whether or not the chapter has been started.

videochaptercomplete

mediaReporting.chapterDetails.isCompleted

boolean

A boolean value that indicates whether or not the chapter has been completed.

videochaptertime

mediaReporting.chapterDetails.timePlayed

integer

The time, measured in seconds, spent on the chapter.

Player state parameters

Read the following table for information on player state parameters.

Data feed

XDM field path

Data type

Description

videostatefullscreen

mediaReporting.states[].isSet

boolean

A boolean value that indicates whether or not the video state is set to full screen.

videostatefullscreencount

mediaReporting.states[].count

integer

The number of times that a video state was set to full screen.

videostatefullscreentime

mediaReporting.states[].time

integer

The total duration of when the video state was set to full screen.

videostateclosedcaptioning

mediaReporting.states[].isSet

boolean

A boolean value that indicates whether or not closed captioning is enabled.

videostateclosedcaptioningcount

mediaReporting.states[].count

integer

The number of times that closed captioning was enabled.

videostateclosedcaptioningtime

mediaReporting.states[].time

integer

The total duration of when closed captioning was enabled.

videostatemute

mediaReporting.states[].isSet

boolean

A boolean value that indicates whether or not the video state was set to mute.

videostatemutecount

mediaReporting.states[].count

integer

The number of times that a video was muted.

videostatemutetime

mediaReporting.states[].time

integer

The total duration of the video in mute.

videostatepictureinpicture

mediaReporting.states[].isSet

boolean

A boolean value that indicates whether or not picture-in-picture mode is enabled.

videostatepictureinpicturecount

mediaReporting.states[].count

integer

The number of times that picture-in-picture mode is enabled.

videostatepictureinpicturetime

mediaReporting.states[].time

integer

The total duration of when picture-in-picture mode was enabled.

videostateinfocus

mediaReporting.states[].isSet

boolean

A boolean value that indicates whether or not in-focus mode is enabled

videostateinfocuscount

mediaReporting.states[].count

integer

The number of times that in-picture mode was enabled.

videostateinfocustime

mediaReporting.states[].time

integer

The total duration of when in-focus mode was enabled.

Quality parameters

Read the following table for information on quality parameters.

Data feed

XDM field path

Data type

Description

videoqoebitrateaverage

mediaReporting.qoeDataDetails.bitrateAverage

number

The average bitrate (in kbps, integer). This metric is computed as a weighted average of all bitrate values related to the play duration that occurred during a playback session.

videoqoebitratechange

mediaReporting.qoeDataDetails.hasBitrateChangeImpactedStreams

boolean

A boolean value that indicates the number of streams in which bitrate changes occurred. This metric is set to true only if at least one bitrate change event occurred during a playback session.

videoqoebitratechangecountevar

mediaReporting.qoeDataDetails.bitrateChangeCount

integer

videoqoebitrateaverageevar

mediaReporting.qoeDataDetails.bitrateAverageBucket

string

The number of bitrate changes. This value is computed as a sum of all bitrate change events that occurred during a playback session.

videoqoetimetostartevar

mediaReporting.qoeDataDetails.timeToStart

integer

The duration, measured in seconds, that passed between video load and video start.

videoqoedroppedframes

mediaReporting.qoeDataDetails.hasDroppedFrameImpactedStreams

boolean

A boolean value that indicates the number of streams in which frames were dropped. This metric is set to true only if at least one frame was dropped during a playback session.

videoqoedroppedframecountevar

mediaReporting.qoeDataDetails.droppedFrames

integer

The number of frames dropped during playback of the main content.

videoqoebuffercountevar

mediaReporting.qoeDataDetails.bufferCount

integer

The number of buffer events. This metric is computed as a count of the different buffer states that occurred during a playback session. This is a count of how many times the player enters a buffer state from other states, such as playing or pausing.

videoqoebuffertimeevar

mediaReporting.qoeDataDetails.bufferTime

integer

The total amount of time, measured in seconds, spent buffering. This value is computed as a sum of all buffer events durations that occurred during a playback session.

videoqoebuffer

mediaReporting.qoeDataDetails.hasBufferImpactedStreams

boolean

A boolean value that indicates the number of streams impacted by buffering. This metric is set to true only if at least one buffer event occurred during a playback session.

videoqoeerror

mediaReporting.qoeDataDetails.hasErrorImpactedStreams

boolean

A boolean value that indicates the number of streams in which an error event occurred. For example, if a trackError was called during the playback session, and a type=error heartbeat call was generated. This metric is set to true only if at least one error occurred during playback.

videoerrorcountevar

mediaReporting.qoeDataDetails.errorCount

integer

The number of errors that occurred. This value is computed as a sum of all error events that occurred during a playback session.

videoqoeplayersdkerrors

mediaReporting.qoeDataDetails.playerSdkErrors

array of string

The unique error IDs generated by the player SDK. You must provide the error codes or IDs at implementation time via provided error APIs.

videoqoeextneralerrors

mediaReporting.qoeDataDetails.externalErrors

array of string

The unique error IDs from any external source, such as CDN errors. You must provide the error codes or IDs at implementation time via provided error APIs.

videoqoedropbeforestart

mediaReporting.qoeDataDetails.isDroppedBeforeStart

boolean

The unique error IDs generated by Media SDK during playback.

Deprecated fields

Read this section for information on deprecated Analytics mapping fields.

Direct mapping fields

Select to view a table of deprecated direct mapping fields

table 0-row-4 1-row-4 2-row-4 3-row-4 4-row-4 5-row-4 6-row-4 7-row-4 8-row-4 9-row-4 10-row-4 11-row-4 12-row-4 13-row-4 14-row-4 15-row-4 16-row-4 17-row-4 18-row-4 19-row-4 20-row-4 21-row-4 22-row-4 23-row-4 24-row-4 25-row-4 26-row-4 27-row-4 28-row-4 29-row-4 30-row-4 31-row-4 32-row-4 33-row-4 34-row-4 35-row-4 36-row-4 37-row-4 38-row-4 39-row-4 40-row-4 41-row-4 42-row-4 43-row-4 44-row-4 45-row-4 46-row-4 47-row-4 48-row-4 49-row-4 50-row-4 51-row-4 52-row-4 layout-auto
Data feed	XDM field	XDM type	Description
`m_evar1` `[...]` `m_evar250`	`_experience.analytics.customDimensions.` `eVars.eVar1` `[...]` `_experience.analytics.customDimensions.` `eVars.eVar250`	string	Custom Analytics eVars. Each organization can use eVars differently.
`m_prop1` `[...]` `m_prop75`	`_experience.analytics.customDimensions.` `props.prop1` `[...]` `_experience.analytics.customDimensions.` `props.prop75`	string	Custom Analytics props. Each organization can use props differently.
`m_browser`	`_experience.analytics.environment.` `browserID`	integer	The number ID of the browser.
`m_browser_height`	`environment.browserDetails.viewportHeight`	integer	The height of the browser, in pixels.
`m_browser_width`	`environment.browserDetails.viewportWidth`	integer	The width of the browser, in pixels.
`m_campaign`	`marketing.trackingCode`	string	The variable used in the Tracking Code dimension.
`m_channel`	`web.webPageDetails.siteSection`	string	The variable used in the Site Sections dimension.
`m_domain`	`environment.domain`	string	The variable used in the Domain dimension. It is based on the userâ€™s internet service provider (ISP).
`m_geo_city`	`placeContext.geo.city`	string	The name of the city of the hit. This is based off the hitâ€™s IP address.
`m_geo_dma`	`placeContext.geo.dmaID`	integer	The numeric ID of the demographic area for the hit. This is based off the hitâ€™s IP address.
`m_geo_region`	`placeContext.geo.stateProvince`	string	The name of either the state or region of the hit. This is based off the hitâ€™s IP address.
`m_geo_zip`	`placeContext.geo.postalCode`	string	The ZIP code of the hit. This is based off the hitâ€™s IP address.
`m_keywords`	`search.keywords`	string	The variable used in the Keyword dimension.
`m_os`	`_experience.analytics.environment.` `operatingSystemID`	integer	The numeric ID representing the operating system of the visitor. This is based on the user_agent column.
`m_page_url`	`web.webPageDetails.URL`	string	The URL of the page hit.
`m_pagename`	`web.webPageDetails.pageViews.value`	string	Equals 1 on hits that have a page name. This is similar to the ÃÛ¶¹ÊÓÆµ Analytics Page Views metric.
`m_referrer`	`web.webReferrer.URL`	string	The Page URL of the previous page.
`m_search_page_num`	`search.pageDepth`	integer	Used by the All Search Page Rank dimension. Indicates which page of search results your site appeared on before the user clicked through to your site.
`m_state`	`_experience.analytics.customDimensions.` `stateProvince`	string	State variable.
`m_user_server`	`web.webPageDetails.server`	string	A variable used in the Server dimension.
`m_zip`	`_experience.analytics.customDimensions.` `postalCode`	string	A variable used to populate the Zip Code dimension.
`accept_language`	`environment.browserDetails.acceptLanguage`	string	Lists all the accepted languages, as indicated in the Accept-Language HTTP header.
`homepage`	`web.webPageDetails.isHomePage`	boolean	No longer used. Indicated if the current URL is the browserâ€™s homepage.
`ipv6`	`environment.ipV6`	string
`j_jscript`	`environment.browserDetails.javaScriptVersion`	string	The version of JavaScript supported by the browser.
`user_agent`	`environment.browserDetails.userAgent`	string	The user agent string sent in the HTTP header.
`mobileappid`	`application.name`	string	The mobile app ID, stored in the following format: `[AppName][BundleVersion]`.
`mobiledevice`	`device.model`	string	The name of the mobile device. On iOS, it is stored as a comma-separated 2-digit string. The first number represents the device generation and the second number represents the device family.
`pointofinterest`	`placeContext.POIinteraction.POIDetail.` `name`	string	Used by mobile services. Represents the point of interest.
`pointofinterestdistance`	`placeContext.POIinteraction.POIDetail.` `geoInteractionDetails.distanceToCenter`	number	Used by mobile services. Represents the point of interest distance.
`mobileplaceaccuracy`	`placeContext.POIinteraction.POIDetail.` `geoInteractionDetails.deviceGeoAccuracy`	number	Collected from the context data variable a.loc.acc. Indicates the accuracy of the GPS in meters at time of collection.
`mobileplacecategory`	`placeContext.POIinteraction.POIDetail.` `category`	string	Collected from the context data variable a.loc.category. Describes the category of a specific place.
`mobileplaceid`	`placeContext.POIinteraction.POIDetail.` `POIID`	string	Collected from the context data variable a.loc.id. Identifier for a given point of interest.
`videoadpod`	`advertising.adAssetViewDetails.adBreak._id`	string
`mobilebeaconmajor`	`placeContext.POIinteraction.POIDetail.` `beaconInteractionDetails.beaconMajor`	number	Mobile Services beacon major.
`mobilebeaconminor`	`placeContext.POIinteraction.POIDetail.` `beaconInteractionDetails.beaconMinor`	number	Mobile Services beacon minor.
`mobilebeaconuuid`	`placeContext.POIinteraction.POIDetail.` `beaconInteractionDetails.proximityUUID`	string	Mobile Services beacon UUID.
`mobileinstalls`	`application.firstLaunches`	Object	This is triggered at the first run after installation or reinstallation
`mobileupgrades`	`application.upgrades`	Object	Reports the number of app upgrades. Triggers at the first run after upgrade or any time the version number changes.
`mobilelaunches`	`application.launches`	Object	The number of times the app has been launched.
`mobilecrashes`	`application.crashes`	Object
`mobilemessageclicks`	`directMarketing.clicks`	Object
`mobileplaceentry`	`placeContext.POIinteraction.poiEntries`	Object
`mobileplaceexit`	`placeContext.POIinteraction.poiExits`	Object
`videoqoetimetostart`	`media.mediaTimed.primaryAssetViewDetails.` `qoe.timeToStart`	Object	The video quality time to start.
`videoqoedropbeforestart`	`media.mediaTimed.dropBeforeStarts`	Object
`videoqoebuffercount`	`media.mediaTimed.primaryAssetViewDetails.` `qoe.buffers`	Object	Video quality buffer count
`videoqoebuffertime`	`media.mediaTimed.primaryAssetViewDetails.` `qoe.bufferTime`	Object	Video quality buffer time
`videoqoebitratechangecount`	`media.mediaTimed.primaryAssetViewDetails.` `qoe.bitrateChanges`	Object	Video quality change count
`videoqoebitrateaverage`	`media.mediaTimed.primaryAssetViewDetails.` `qoe.bitrateAverage`	Object	Video quality average bit rate
`videoqoeerrorcount`	`media.mediaTimed.primaryAssetViewDetails.` `qoe.errors`	Object	Video quality error count
`videoqoedroppedframecount`	`media.mediaTimed.primaryAssetViewDetails.` `qoe.droppedFrames`	Object

Generated mapping fields

Select fields coming from ADC must be transformed, requiring logic beyond a direct copy from ÃÛ¶¹ÊÓÆµ Analytics to be generated in XDM.

Select to view a table of deprecated generated mapping fields

table 0-row-4 1-row-4 2-row-4 3-row-4 4-row-4 5-row-4 6-row-4 7-row-4 8-row-4 9-row-4 10-row-4 11-row-4 12-row-4 13-row-4 14-row-4 15-row-4 16-row-4 17-row-4 18-row-4 19-row-4 20-row-4 21-row-4 22-row-4 23-row-4 24-row-4 25-row-4 26-row-4 27-row-4 28-row-4 29-row-4 30-row-4 31-row-4 32-row-4 33-row-4 34-row-4 35-row-4 36-row-4 37-row-4 38-row-4 39-row-4 40-row-4 41-row-4 42-row-4 43-row-4 layout-auto
Data feed	XDM field	XDM type	Description
`m_prop1` `[...]` `m_prop75`	`_experience.analytics.customDimensions` `.listprops.prop1` `[...]` `_experience.analytics.customDimensions.` `listprops.prop75`	Object	Custom Analytics props, configured to be list props. It contains a delimited list of values.
`m_hier1` `[...]` `m_hier5`	`_experience.analytics.customDimensions.` `hierarchies.hier1` `[...]` `_experience.analytics.customDimensions.` `hierarchies.hier5`	Object	Used by hierarchy variables. It contains a delimited list of values.
`m_mvvar1` `[...]` `m_mvvar3`	`_experience.analytics.customDimensions.` `lists.list1.list[]` `[...]` `_experience.analytics.customDimensions.` `lists.list3.list[]`	array	Custom Analytics list variables. Contains a delimited list of values.
`m_color`	`device.colorDepth`	integer	The color depth ID, which is based off the value of the c_color column.
`m_cookies`	`environment.browserDetails.cookiesEnabled`	boolean	A variable used in the Cookie Support dimension.
`m_event_list`	`commerce.purchases`, `commerce.productViews`, `commerce.productListOpens`, `commerce.checkouts`, `commerce.productListAdds`, `commerce.productListRemovals`, `commerce.productListViews`	Object	Standard commerce events triggered on the hit.
`m_event_list`	`_experience.analytics.event1to100.event1` `[...]` `_experience.analytics.event901to1000.event1000`	Object	Custom events triggered on the hit.
`m_geo_country`	`placeContext.geo.countryCode`	string	Abbreviation of the country where the hit came from, which is based off the IP.
`m_geo_latitude`	`placeContext.geo._schema.latitude`	number
`m_geo_longitude`	`placeContext.geo._schema.longitude`	number
`m_java_enabled`	`environment.browserDetails.javaEnabled`	boolean	A flag indicating whether Javaâ„¢ is enabled.
`m_latitude`	`placeContext.geo._schema.latitude`	number
`m_longitude`	`placeContext.geo._schema.longitude`	number
`m_page_event_var1`	`web.webInteraction.URL`	string	A variable that is only used in link tracking image requests. This variable contains the URL of the download link, exit link, or custom link clicked.
`m_page_event_var2`	`web.webInteraction.name`	string	A variable that is only used in link tracking image requests. This lists the custom name of the link, if it is specified.
`m_page_type`	`web.webPageDetails.isErrorPage`	boolean	A variable that is used to populate the Pages Not Found dimension. This variable should either be empty, or contain â€œErrorPageâ€.
`m_pagename_no_url`	`web.webPageDetails.name`	number	The name of the page (if set). If no page is specified, this value is left empty.
`m_paid_search`	`search.isPaid`	boolean	A flag that is set if the hit matches paid search detection.
`m_product_list`	`productListItems[].items`	array	The product list, as passed in through the products variable.
`m_ref_type`	`web.webReferrer.type`	string	A numeric ID representing the type of referral for the hit. `1`: Inside your site `2`: Other websites `3`: Search engines `4`: Hard drive `5`: USENET `6`: Typed/Bookmarked (no referrer) `7`: email `8`: No JavaScript `9`: Social Networks
`m_search_engine`	`search.searchEngine`	string	The numeric ID representing the search engine that referred the visitor to your site.
`post_currency`	`commerce.order.currencyCode`	string	The currency code that was used during the transaction.
`post_cust_hit_time_gmt`	`timestamp`	string	This is only used in timestamp-enabled datasets. This is the timestamp sent with the hit, based on UNIXÂ® time.
`post_cust_visid`	`identityMap`	object	The customer visitor ID.
`post_cust_visid`	`endUserIDs._experience.aacustomid.primary`	boolean	The customer visitor ID.
`post_cust_visid`	`endUserIDs._experience.aacustomid.namespace.code`	string	The customer visitor ID.
`post_visid_high` + `visid_low`	`identityMap`	object	A unique identifier for a visit.
`post_visid_high` + `visid_low`	`endUserIDs._experience.aaid.id`	string	A unique identifier for a visit.
`post_visid_high`	`endUserIDs._experience.aaid.primary`	boolean	Used with `visid_low` to uniquely identify a visit.
`post_visid_high`	`endUserIDs._experience.aaid.namespace.code`	string	Used with `visid_low` to uniquely identify a visit.
`post_visid_low`	`identityMap`	object	Used with visid_high to uniquely identify a visit.
`hit_time_gmt`	`receivedTimestamp`	string	The timestamp of the hit, based in UNIXÂ® time.
`hitid_high` + `hitid_low`	`_id`	string	A unique identifier to identify a hit.
`hitid_low`	`_id`	string	Used with hitid_high to uniquely identify a hit.
`ip`	`environment.ipV4`	string	The IP Address, based on the HTTP header of the image request.
`j_jscript`	`environment.browserDetails.javaScriptEnabled`	boolean	The version of JavaScript used.
`mcvisid_high` + `mcvisid_low`	identityMap	object	The Experience Cloud Visitor ID.
`mcvisid_high` + `mcvisid_low`	endUserIDs._experience.mcid.id	string	The Experience Cloud ID (ECID) is also known as MCID and sometimes used in namespaces.
`mcvisid_high`	`endUserIDs._experience.mcid.primary`	boolean	The Experience Cloud ID (ECID) is also known as MCID and sometimes used in namespaces.
`mcvisid_high`	`endUserIDs._experience.mcid.namespace.code`	string	The Experience Cloud ID (ECID) is also known as MCID and sometimes used in namespaces.
`mcvisid_low`	`identityMap`	object	The Experience Cloud Visitor ID.
`sdid_high` + `sdid_low`	`_experience.target.supplementalDataID`	string	Hit Stitching ID. The analytics field sdid_high and sdid_low is the supplemental data id used to stitch two (or more) incoming hits together.
`mobilebeaconproximity`	`placeContext.POIinteraction.POIDetail.` `beaconInteractionDetails.proximity`	string	Mobile Services beacon proximity.

Split-mapping fields

These fields have a single source, but map to multiple XDM locations.

Select to view a table of deprecated split mapping fields

table 0-row-4 1-row-4 2-row-4 layout-auto
Data feed	XDM field	XDM type	Description
`s_resolution`	`device.screenWidth`, `device.screenHeight`	integer	Numeric ID representing the resolution of the monitor.
`mobileosversion`	`environment.operatingSystem`, `environment.operatingSystemVersion`	string	Mobile operating system version.

Advanced mapping fields

Select fields (known as â€œpost valuesâ€) contain data after ÃÛ¶¹ÊÓÆµ has adjusted their values using Processing rules, VISTA rules, and lookup tables. Most post values have a pre-processed counterpart.

The Analytics source connector sends pre-processed data into a dataset in Experience Platform. You can transform this data to its post-processed counterpart using transformations. To learn more about performing these transformations using Query Service, see ÃÛ¶¹ÊÓÆµ-defined functions in the Query Service user guide.

To learn more about performing these transformations using Query Service, see ÃÛ¶¹ÊÓÆµ-defined functions in the Query Service user guide.

Select to view a table of deprecated advanced mapping fields

| Data feed | XDM field | XDM type | Description |
| â€” | â€” | â€” | â€” ||
| post_evar1
[...]
post_evar250 | _experience.analytics.customDimensions.
eVars.eVar1
[...]
_experience.analytics.customDimensions.
eVars.eVar250 | string | Custom Analytics eVars. Each organization can use eVars differently. |
| post_prop1
[...]
post_prop75 | _experience.analytics.customDimensions.
props.prop1
[...]
_experience.analytics.customDimensions.
props.prop75 | string | Custom Analytics props. Each organization can use props differently. |
| post_browser_height | environment.browserDetails.viewportHeight | integer | The height of the browser, in pixels. |
| post_browser_width | environment.browserDetails.viewportWidth | integer | The width of the browser, in pixels. |
| post_campaign | marketing.trackingCode | string | The variable used in the Tracking Code dimension. |
| post_channel | web.webPageDetails.siteSection | string | The variable used in the Site Sections dimension. |
| post_cust_visid | endUserIDs._experience.aacustomid.id | string | The custom visitor ID, if set. |
| post_first_hit_page_url | _experience.analytics.endUser.
firstWeb.webPageDetails.URL | string | The URL of the first page the visitor reaches. |
| post_first_hit_pagename | _experience.analytics.endUser.
firstWeb.webPageDetails.name | string | A variable used in the Entry Page Original dimension. The page name of the entry page of the visitor. |
| post_keywords | search.keywords | string | The keywords that were collected for the hit. |
| post_page_url | web.webPageDetails.URL | string | The URL of the page hit. |
| post_pagename | web.webPageDetails.pageViews.value | string | Equals 1 on hits that have a page name. This is similar to the ÃÛ¶¹ÊÓÆµ Analytics Page Views metric. |
| post_purchaseid | commerce.order.purchaseID | string | Variable that is used to uniquely identify purchases. |
| post_referrer | web.webReferrer.URL | string | The URL of the previous page. |
| post_state | _experience.analytics.customDimensions.
stateProvince | string | State variable. |
| post_user_server | web.webPageDetails.server | string | A variable used in the Server dimension. |
| post_zip | _experience.analytics.customDimensions.
postalCode | string | A variable used to populate the Zip Code dimension. |
| browser | _experience.analytics.environment.
browserID | integer | The numeric ID of the browser. |
| domain | environment.domain | string | The variable used in the Domain dimension. It is based on the userâ€™s internet service provider (ISP). |
| first_hit_referrer | _experience.analytics.endUser.
firstWeb.webReferrer.URL | string | The first referring URL for the visitor. |
| geo_city | placeContext.geo.city | string | The name of the city of the hit. This is based off the hitâ€™s IP address. |
| geo_dma | placeContext.geo.dmaID | integer | The numeric ID of the demographic area for the hit. This is based off the hitâ€™s IP address. |
| geo_region | placeContext.geo.stateProvince | string | The name of either the state or region of the hit. This is based off the hitâ€™s IP address. |
| geo_zip | placeContext.geo.postalCode | string | The ZIP code of the hit. This is based off the hitâ€™s IP address. |
| os | _experience.analytics.environment.
operatingSystemID | integer | The numeric ID representing the operating system of the visitor. This is based on the user_agent column. |
| search_page_num | search.pageDepth | integer | This variable is used by the All Search Page Rank dimension, and indicates which page of search results your site | appeared on before the user clicked through to your site. |
| visit_keywords | _experience.analytics.session.
search.keywords | string | A variable used in the Search Keywords dimension. |
| visit_num | _experience.analytics.session.
num | integer | A variable used in the Visit Number dimension. This starts at 1, and increments each time a new visit starts (per user). |
| visit_page_num | _experience.analytics.session.
depth | integer | A variable used in the Hit Depth dimension. This value increases by 1 for each hit the user generates, and resets after each visit. |
| visit_referrer | _experience.analytics.session.
web.webReferrer.URL | string | The first referrer of the visit. |
| visit_search_page_num | _experience.analytics.session.
search.pageDepth | integer | The first Page Name of the visit. |
| post_prop1
[...]
post_prop75 | _experience.analytics.customDimensions.
listprops.prop1
[...]
_experience.analytics.customDimensions.
listprops.prop75 | Object | Custom Analytics props, configured to be list props. It contains a delimited list of values. |
| post_hier1
[...]
post_hier5 | _experience.analytics.customDimensions.
hierarchies.hier1
[...]
_experience.analytics.customDimensions.
hierarchies.hier5 | Object | Used by hierarchy variables and contains a delimited list of values. | {values (array), delimiter (string)} |
| post_mvvar1
[...]
post_mvvar3 | _experience.analytics.customDimensions.
lists.list1.list[]
[...]
_experience.analytics.customDimensions.
lists.list3.list[] | array | A list of variable values. Contains a delimited list of custom values, depending on implementation. | {value (string), key (string)} |
| post_cookies | environment.browserDetails.cookiesEnabled | boolean | Variable used in the Cookie Support dimension. |
| post_event_list | commerce.purchases,
commerce.productViews,
commerce.productListOpens,
commerce.checkouts,
commerce.productListAdds,
commerce.productListRemovals,
commerce.productListViews | Object | Standard commerce events triggered on the hit. | {id (string), value (number)} |
| post_event_list | _experience.analytics.event1to100.event1
[...]
_experience.analytics.event901to1000.event1000 | Object | Custom events triggered on the hit.| {id (Object), value (Object)} |
| post_java_enabled | environment.browserDetails.javaEnabled | boolean | A flag indicating whether Javaâ„¢ is enabled. |
| post_latitude | placeContext.geo._schema.latitude | number | |
| post_longitude | placeContext.geo._schema.longitude | number | |
| post_page_event | web.webInteraction.type | string | The type of hit that is sent in the image request (standard hit, download link, exit link, or custom link clicked). |
| post_page_event | web.webInteraction.linkClicks.value | number | Equals 1 if the hit is a link click. This is similar to the Page Events metric in ÃÛ¶¹ÊÓÆµ Analytics. |
| post_page_event_var1 | web.webInteraction.URL | string | This variable is only used in link tracking image requests. It is the URL of the download link, exit link, or custom link clicked. |
| post_page_event_var2 | web.webInteraction.name | string | This variable is only used in link tracking image requests. It is the custom name of the link. |
| post_page_type | web.webPageDetails.isErrorPage | boolean | This is used to populate the Pages Not Found dimension. This variable should either be empty or contain â€œErrorPageâ€ |
| post_pagename_no_url | web.webPageDetails.name | number | The name of the page (if set). If no page is specified, this value is left empty. |
| post_product_list | productListItems[].items | array | The product list, as passed in through the products variable. | {SKU (string), quantity (integer), priceTotal (number)} |
| post_search_engine | search.searchEngine | string | The numeric ID representing the search engine that referred the visitor to your site. |
| mvvar1_instances | .list.items[] | Object | List of variable values. Contains a delimited list of custom values, depending on implementation. |
| mvvar2_instances | .list.items[] | Object | List of variable values. Contains a delimited list of custom values, depending on implementation. |
| mvvar3_instances | .list.items[] | Object | List of variable values. Contains a delimited list of custom values, depending on implementation. |
| color | device.colorDepth | integer | Color depth ID, based on the value of the c_color column. |
| first_hit_ref_type | _experience.analytics.endUser.
firstWeb.webReferrer.type | string | The numeric ID, representing the referrer type of the first referrer of the visitor. |
| first_hit_time_gmt | _experience.analytics.endUser.
firstTimestamp | integer | Timestamp of the first hit of the visitor in UNIXÂ® time. |
| geo_country | placeContext.geo.countryCode | string | Abbreviation of the country the hit came from, based on IP. |
| geo_latitude | placeContext.geo._schema.latitude | number | |
| geo_longitude | placeContext.geo._schema.longitude | number | |
| paid_search | search.isPaid | boolean | A flag that is set if the hit matches paid search detection. |
| ref_type | web.webReferrer.type | string | A numeric ID representing the type of referral for the hit. |
| visit_paid_search | _experience.analytics.session.
search.isPaid | boolean | A flag (1=paid, 0=not paid) indicating if the first hit of the visit was from a paid search hit. |
| visit_ref_type | _experience.analytics.session.
web.webReferrer.type | string | Numeric ID representing the referrer type of the first referrer of the visit. |
| visit_search_engine | _experience.analytics.session.
search.searchEngine | string | Numeric ID of the first search engine of the visit. |
| visit_start_time_gmt | _experience.analytics.session.
timestamp | integer | Timestamp of the first hit of the visit in UNIXÂ® time. |

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