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Work with the rule builder orchestrated-rule-builder

Orchestrated campaigns comes with a rule builder that simplifies the process of filtering the database based on various criteria. The rule builder manages very complex and long queries efficiently, offering enhanced flexibility and precision.

It also supports predefined filters within conditions, empowering you to refine queries with ease while utilizing advanced expressions and operators for comprehensive audience targeting and segmentation strategies.

Access the rule builder

The rule builder is available in every context where you need to define rules to filter data.

Usage

Example

Build audiences: Specify the population you want to target in your Orchestrated campaigns using a Build audience activity, and effortlessly create new audiences tailored to your needs. Learn how to build audiences

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Create condition in the campaign canvas: Apply rules within the campaign canvas using a Split activity, to align with your specific requirements. Learn how to use a Split activity

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Create advanced filters: Build rules to filter the data displayed in lists such as campaign logs or targeting dimensions.

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Rule builder interface interface

The rule builder provides a central canvas where you build your query and a properties pane that provides information on the rule.