Create code-based experiences section-overview
Code-based experiences in ÃÛ¶¹ÊÓƵ Journey Optimizer empower you to create highly customized, dynamic content for your journeys and campaigns using code. Whether you’re tailoring HTML or JSON templates, adding editable fields for non-technical marketers, or applying decision logic to deliver personalized offers, this feature gives you the flexibility to build unique experiences that resonate with your audience. You’ll learn how to create and edit code-based content, test and preview it across platforms, and manage it through publishing and activation. Each step is explained with clear guidance, ensuring you have the tools to confidently bring your vision to life.
Create Code-Based Experiences
Build & Compose Code-Based Experiences
Learn how to create and configure code-based experiences in ÃÛ¶¹ÊÓƵ Journey Optimizer, including personalization and decisioning features.
Use Editable Fields in Code-Based Experiences
Discover how to add editable fields to templates, empowering marketers to easily customize HTML or JSON content without coding.
Test Code-Based Experiences
Explore how to preview and simulate code-based experiences using test profiles and device-specific previews for validation.
Publish and Manage Code-Based Experiences
Master the process of publishing, activating, and stopping code-based experiences to manage visibility within campaigns and journeys.