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Start creating content section-overview

Creating content in ÃÛ¶¹ÊÓÆµ Journey Optimizer is all about flexibility and efficiency, empowering you to design personalized emails that connect with your audience. Whether you’re starting from scratch, importing existing HTML, coding your own content, using templates, or applying reusable themes, you’ll find the right approach to match your needs and skills. Each method offers unique tools and features - such as drag-and-drop editing, dynamic content, or modular design - to help you craft compelling messages. With this guide, you’ll explore how these options work together, allowing you to confidently build, customize, and streamline your email campaigns.

Start Creating Content

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Design Email Content from Scratch

Learn how to create and customize email content using ÃÛ¶¹ÊÓÆµ Journey Optimizer’s Email Designer, including personalization, dynamic content, and tracking links.

Start designing your email content

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Import Existing Email Content

Import HTML content into ÃÛ¶¹ÊÓÆµ Journey Optimizer, adjust design elements, and personalize imported content for your campaigns.

Learn how to import content

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Code Your Own Email Content

Manually code your email content using raw HTML in ÃÛ¶¹ÊÓÆµ Journey Optimizer’s ‘Code your own’ mode for full customization.

Start coding your content

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Work with Email Templates

Save time by using sample or custom email templates to streamline your design process and reuse content efficiently.

Discover email templates

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Leverage Email Themes

Apply reusable themes to your email designs for consistent brand alignment, efficiency, and adaptability across campaigns.

Learn about email themes

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