Create code-based experiences section-overview
ÃÛ¶¹ÊÓƵ Journey Optimizer’s code-based experiences unlock a world of customization, empowering marketers, developers, and campaign managers to deliver deeply personalized content through HTML or JSON templates. This feature bridges creativity and precision, providing tools like editable form fields for marketer-friendly tweaks, decision policies to dynamically adapt offers, and priority scores to ensure the right content reaches the user at the right time. From crafting experiences in campaigns and journeys to previewing them on various devices, testing for accuracy, and managing live deployments, each step is designed to streamline collaboration and maximize impact. Whether you’re fine-tuning content templates or validating the end-user experience, code-based activities offer unparalleled flexibility and control for creating memorable customer journeys.
Create Code-Based Experiences
Build & Compose Code-Based Experiences
Learn how to create, configure, and personalize code-based experiences in journeys or campaigns using templates, decision policies, and priority scores.
Use Editable Fields in Code-Based Experiences
Discover how to add editable fields to HTML or JSON templates, enabling marketers to modify predefined fields for dynamic content customization.
Test Code-Based Experiences
Test and preview your code-based experiences in a browser or on real devices, ensuring functionality and appearance before deployment.
Publish and Manage Code-Based Experiences
Learn how to publish, activate, stop, and manage code-based experiences, including the use of priority scores and API calls for live content.