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Email channel section-overview

The Email channel in ÃÛ¶¹ÊÓÆµ Journey Optimizer transforms how you connect with your audience, offering a seamless blend of creativity, personalization, and precision. From crafting visually engaging messages in the Email Designer to orchestrating their delivery through journeys and campaigns, every step is designed to help you deliver impactful experiences. Whether you’re building dynamic, personalized content, setting up opt-out mechanisms to ensure compliance, or leveraging tools like Send-Time Optimization to send emails at the perfect moment, each feature works in harmony to elevate your email strategy. Discover the difference between journeys, which focus on real-time, individualized engagement, and campaigns, built for broader, goal-oriented outreach. With resources to guide your design, testing, and delivery, the Email channel empowers marketers to turn ideas into actionable, customer-centric communications.

Email Channel Features

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Get Started with Emails

Learn how to create, personalize, preview, and manage email content in ÃÛ¶¹ÊÓÆµ Journey Optimizer.

Get started with emails

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Create and Configure Emails

Follow step-by-step instructions to create, configure, and send emails for journeys and campaigns.

Learn how to create emails

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Design and Customize Email Content

Discover tools and best practices to design, personalize, and optimize email content effectively.

Explore email design features

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Manage Email Opt-Out Options

Learn how to implement and manage email opt-out mechanisms, including one-click and two-step unsubscriptions.

Manage opt-out settings

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