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In-app channel section-overview

Imagine delivering personalized messages that seamlessly blend into your app experience—this is the power of the In-app channel in ÃÛ¶¹ÊÓÆµ Journey Optimizer. Designed to engage users within their app journey, In-app messages act as on-screen guides, offering timely notifications, promotions, or calls-to-action that drive deeper engagement. Whether you’re crafting mobile or web experiences, the In-app channel empowers you to define triggers, refine audience targeting, and design visually captivating messages using layouts like banners, modals, or full-screen takeovers. Each step—creating, designing, testing, and sending—is streamlined, allowing marketers to effortlessly blend creativity and precision. Dive in to explore how message creation differs across journeys and campaigns, and understand the nuances of triggers, traits, and advanced personalization that make your outreach resonate.

In-app Channel Resources

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Getting Started with In-app Messaging

Learn the basics of In-app messaging, its benefits, and how to get started with ÃÛ¶¹ÊÓÆµ Journey Optimizer.

Start learning now

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Create Mobile In-app Messages

Step-by-step guide to creating, configuring, and publishing In-app messages for mobile journeys and campaigns.

Learn how to create mobile messages

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Create Web In-app Messages

Learn to configure and create Web In-app message campaigns, define triggers, set audience targeting, and schedule delivery.

Learn how to create web messages

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Design and Customize In-app Content

Discover how to design, personalize, and format engaging In-app message content with advanced customization options.

Start designing your messages

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Check and Send Your In-App Notification

Preview, verify, and send your In-app notifications while ensuring correct configuration and personalization.

Learn how to send notifications

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