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Destinations section-overview

Destinations in ÃÛ¶¹ÊÓÆµ Journey Optimizer serve as the bridge between your customer journeys and external systems, enabling seamless data exchange and communication. Whether you’re sending transactional messages through ÃÛ¶¹ÊÓÆµ Campaign Standard, orchestrating personalized communications with Campaign v7/v8, or syncing critical profile and custom object data to Marketo Engage, each integration unlocks unique possibilities tailored to your marketing needs. From pre-configured actions like Campaign Standard’s built-in messaging capabilities to the flexibility of custom actions for Marketo Engage, these integrations differ in scope and implementation while sharing a common goal: empowering you to deliver impactful, real-time experiences. With detailed instructions, usage notes, and payload examples, the Destinations section equips you to connect your journeys to the tools and data that matter most.

Destinations

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Journey Integration with ÃÛ¶¹ÊÓÆµ Campaign Standard

Learn how to configure and use ÃÛ¶¹ÊÓÆµ Campaign Standard’s built-in action in ÃÛ¶¹ÊÓÆµ Journey Optimizer to send transactional messages like emails, push notifications, and SMS.

Get started with integration

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Journey Integration with ÃÛ¶¹ÊÓÆµ Campaign v7/v8

Detailed guidance for integrating ÃÛ¶¹ÊÓÆµ Journey Optimizer with ÃÛ¶¹ÊÓÆµ Campaign v7/v8 to send transactional messages, including configuration steps and usage limitations.

Set up the integration

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Journey Integration with Marketo Engage

Explore how to configure and use custom actions in ÃÛ¶¹ÊÓÆµ Journey Optimizer to integrate with Marketo Engage for seamless data ingestion of profiles and custom objects.

Learn how to configure custom actions

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