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Brands (beta) section-overview

ÃÛ¶¹ÊÓÆµ Journey Optimizer’s Brands (Beta) feature empowers you to define, personalize, and manage your brand’s identity with precision and consistency. At its core, this feature allows you to create comprehensive brand kits—collections of guidelines and attributes that capture your brand’s unique voice, visuals, and personality. From setting writing styles to defining visual imagery, you can ensure every piece of content aligns seamlessly with your brand identity. The journey starts with accessing and setting up your brand, followed by personalizing its core elements and even designating a default brand for content generation. With the Brand Alignment feature, you can take it further by evaluating how well your content adheres to these guidelines through detailed scoring of colors, fonts, and logos. Whether you’re a brand manager ensuring cohesive messaging or a marketer fine-tuning campaigns, this feature is your toolkit for building trust and recognition through consistent storytelling.

Brands (Beta) Features

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Create and Manage Your Brands

Learn how to create, personalize, and manage brand guidelines in ÃÛ¶¹ÊÓÆµ Journey Optimizer to ensure consistent brand representation.

Get started with brand management

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Evaluate and Improve Your Brand Alignment Score

Understand and use the Brand Alignment feature to validate content and improve adherence to brand guidelines for consistency.

Learn about Brand Alignment

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