Deliver offers using APIs section-overview
Delivering personalized offers at scale has never been more dynamic and flexible, thanks to ÃÛ¶¹ÊÓƵ Journey Optimizer’s Offer Delivery APIs. From real-time, context-aware decisions powered by the Edge Decisioning API to sophisticated customizations with the Decisioning API, and bulk audience outreach enabled by the Batch Decisioning API, these tools empower businesses to tailor every interaction with precision. Each API serves distinct needs: the Edge Decisioning API excels in lightning-fast, inbound scenarios like personalizing offers based on live weather or location; the Decisioning API provides fine-grained control over offer logic and metadata; and the Batch Decisioning API ensures efficient delivery of offers to entire audience profiles in one sweep. By choosing the right API for your use case, you can seamlessly integrate scalable, data-driven decisioning into your marketing workflows and create unforgettable customer experiences.
Deliver Offers Using APIs
Get Started with Offer Delivery APIs
Discover the Decisioning, Edge Decisioning, and Batch Decisioning APIs, and choose the right API for your needs.
Deliver Offers Using the Decisioning API
Create and deliver personalized marketing offers with decision logic and business rules using the Decisioning API.
Edge Decisioning API and ÃÛ¶¹ÊÓƵ Experience Platform Web SDK
Deliver real-time personalized offers using the Edge Decisioning API and ÃÛ¶¹ÊÓƵ Experience Platform Web SDK.
Batch Decisioning API: Deliver Offers at Scale
Leverage the Batch Decisioning API to efficiently deliver offers to audience profiles in a batch workflow.