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Configure offers section-overview

The ‘Configure Offers’ feature in ÃÛ¶¹ÊÓÆµ Journey Optimizer empowers you to craft personalized, impactful offers that resonate with your audience while maintaining control over their delivery. By blending creativity with precision, this hub guides you through defining offer attributes, tailoring representations for various channels, and setting rules to determine eligibility, priority, and frequency. Whether you’re creating offers from scratch, customizing their look and feel, or fine-tuning constraints to prevent over-solicitation, each step ensures your offers are relevant and effectively targeted. Dive into the sections to master the art of creating offers, optimizing their display across placements, and establishing rules that align with your audience’s needs and behaviors, all while maximizing campaign efficiency.

Configure Offers in ÃÛ¶¹ÊÓÆµ Journey Optimizer

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How to Create and Manage Personalized Offers

Step-by-step guide for creating and managing personalized offers tailored to specific audiences using configurations and constraints.

Learn how to create offers

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Add and Configure Representations for Offers

Discover how to personalize offer representations for effective display across channels and placements.

Set up offer representations

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Adding Constraints to Offers

Define eligibility, priority, and capping rules to optimize offer delivery and avoid over-solicitation.

Configure offer constraints

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