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Campaigns section-overview

Campaigns in ÃÛ¶¹ÊÓÆµ Journey Optimizer are your gateway to delivering impactful, tailored messages to the right audience at the right moment. Whether you’re scheduling a promotional offer or triggering real-time transactional updates via APIs, campaigns allow you to orchestrate one-time communications across multiple channels with precision. Think of campaigns as your toolkit: Scheduled Campaigns operate like a well-planned broadcast, while API-triggered Campaigns act as on-demand dispatches that adapt to real-time user actions. Dive deeper into prerequisites, creation steps, and management workflows to transform your ideas into campaigns that connect and engage effectively.

Campaigns Overview & Tutorials

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Prerequisites

Make sure you’re all set up to create campaigns in ÃÛ¶¹ÊÓÆµ Journey Optimizer.

Get started with campaigns

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How to Create a Campaign

Step-by-step guide on creating campaigns, defining audiences, selecting channels, and configuring properties.

Create a campaign

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How to Review and Activate a Campaign

Learn how to review, validate, and activate campaigns, including resolving errors and understanding campaign statuses.

Review & activate a campaign

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Modify, Stop, Duplicate, or Archive Campaigns

Understand how to manage live campaigns by modifying, stopping, duplicating, or archiving them for efficient campaign handling.

Manage campaigns

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How to Trigger Campaigns Using APIs

Guide for developers on creating and executing API-triggered campaigns using the Interactive Message Execution REST API.

Trigger campaigns using APIs

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