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Journey step event reports section-overview

Unlock the power of data-driven journey optimization with Journey Step Event Reports in ÃÛ¶¹ÊÓÆµ Journey Optimizer. This feature streams granular step-by-step journey data to ÃÛ¶¹ÊÓÆµ Experience Platform, letting you analyze every customer interaction in real time. Think of it as a GPS for customer journeys—tracking every turn, stop, and detour users take on their path to engagement. From understanding step event fields to leveraging SQL queries for advanced insights, each sub-topic dives deeper into the mechanics of journey reporting. Whether linking datasets in Customer Journey Analytics or exploring legacy fields for historical context, these tools empower you to orchestrate seamless, data-informed experiences across channels.

Journey Step Event Reports

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Creating Journey Reports and Data Sharing Overview

Learn how to create journey reports by streaming step event data to ÃÛ¶¹ÊÓÆµ Experience Platform for analysis and integration.

Read the tutorial

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Step Event Field Reference List

Explore the detailed attributes, types, and structure of step event fields for effective journey management.

View the reference

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Detailed Reference for Legacy Step Event Fields

Access comprehensive documentation on legacy step event fields and their usage in journey reporting.

Explore legacy fields

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Examples of Queries for Journey Step Events

Discover SQL query examples to extract insights, troubleshoot, and monitor Journey Step Events in the Data Lake.

Review query examples

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