Journey step event reports section-overview
Journey Step Event Reports in ÃÛ¶¹ÊÓÆµ Journey Optimizer empower you to unlock the full story behind every customer interaction, streaming granular step-by-step journey data to ÃÛ¶¹ÊÓÆµ Experience Platform for real-time analysis. This feature is your gateway to understanding how individual steps contribute to the overall customer experience, enabling precise optimization and data-driven decision-making. From creating journey reports that integrate seamlessly with Customer Journey Analytics to exploring the detailed attributes in step event fields, each section offers a unique lens into journey management. Dive into legacy field documentation to understand foundational structures or leverage SQL query examples to extract actionable insights from the Data Lake. Whether you’re analyzing journey performance, troubleshooting errors, or integrating datasets for cross-channel analysis, Journey Step Event Reports provide the tools and clarity to transform complex data into meaningful customer experiences.
Journey Step Event Reports Overview
Create Journey Reports
Learn how journey performance data is captured and streamed to ÃÛ¶¹ÊÓÆµ Experience Platform for integration with analytics tools like Customer Journey Analytics.
Step Event Field List
Access detailed documentation of step event fields categorized for debugging, journey, profile, and service events.
Legacy Step Event Fields
Discover foundational fields categorized for profiling, action execution, data fetching, and journey management in legacy journey reporting.
Examples of SQL Queries for Journey Step Events
Access SQL queries for analyzing and troubleshooting Journey Step Events, covering profiles, audiences, events, and errors in the Data Lake.