Manage consent section-overview
ÃÛ¶¹ÊÓƵ Journey Optimizer’s consent management capabilities empower businesses to navigate the complex landscape of privacy regulations while delivering meaningful, personalized experiences. Whether managing opt-out preferences for emails, SMS, or push notifications, or enforcing personalization consent, these tools ensure that customer choices are respected at every turn. Dive into the world of unsubscriptions, where the Suppression REST API plays a key role in filtering unwanted communications, or explore personalization consent enforcement using decision scopes and fallback offers to cater to diverse customer preferences. From building dynamic audience segments with rule-based exclusions to configuring advanced consent policies tied to marketing actions and communication channels, each feature offers unique ways to honor privacy while maximizing engagement. Together, these capabilities form a robust framework to blend compliance with creativity, ensuring your campaigns not only meet regulatory standards but also resonate on a personal level.
Manage Consent
Manage Opt-Out Preferences
Learn how to manage opt-out preferences for emails, SMS, and push notifications, and enforce personalization consent using various methods.
Implement and Manage Consent Policies
Understand how to create, configure, and apply consent policies to ensure compliance and respect customer preferences.