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Push notification journey report journey-global-report

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You can access your Push notification journey report by clicking the View report button within your journey. Learn more

Sending Statistics sending-statistics-push

The Sending Statistics table helps you understand how your push notifications are performing. It includes key metrics like delivery rate and audience size, giving you valuable insights into the effectiveness and reach of your journeys.

Learn more about Sending Statistics metrics
  • People: Number of user profiles who qualify as target profiles for your SMS messages.

  • Targeted: Total number of push notifications processed during the analysis.

  • Sends: Total number of sends for the push notification.

  • Delivered: Number of push notifications successfully sent, in relation to the total number of sent push notifications.

  • Bounces for outbound channels: Total of errors cumulated during the sending process and automatic return processing in relation to the total number of push notifications.

  • Outbound errors: Total number of errors that occurred preventing it from being sent to profiles.

  • Outbound exclusions: Number of profiles which have been excluded by ÃÛ¶¹ÊÓÆµ Journey Optimizer.

Tracking statistics tracking-statistics-push

The Tracking statistics table offers a detailed snapshot of profile activity tied to your push notifications, providing essential insights into engagement and push notifications effectiveness.

Learn more about Tracking statistics metrics
  • Click through rate (CTR): Percentage of users who interacted with the push notification.

  • Clickthrough open rate (CTOR): Number of times the push notification was opened.

  • Clicks: Number of times a content was clicked on in your push notification.

  • Unique Clicks: Number of profiles who clicked on a content in your push notification.

  • Push custom actions: Number of custom actions taken by profiles in response to the push notifications.

The Tracked link labels table offers a comprehensive overview of the link labels within your push notifications, highlighting those that generate the highest visitor traffic. This feature empowers you to identify and prioritize the most popular links.

Learn more about Tracked link labels metrics
  • Unique Clicks: Number of profiles who clicked on a content in your push notifications.

  • Clicks: Number of times a content was clicked on in your push notifications.

The Tracked link URLs table provide a comprehensive overview of the URLs within your push notifications that attract the highest visitor traffic. This enables you to identify and prioritize the most popular links, enhancing your understanding of profile engagement with specific content in your push notifications.

Learn more about Tracked link URLs metrics
  • Unique Clicks: Number of profiles who clicked on a content in your push notifications.

  • Clicks: Number of times a content was clicked on in your push notifications.

Bounce reasons bounce-reasons-push

The Bounces Reasons table provides a comprehensive overview of data related to bounced push notifications, delivering valuable insights into the specific reasons behind instances of push notifications bounces.

Error reasons error-reasons-push

The Error Reasons table allows you to identify the specific errors that occurred during the sending process of your push notifications, facilitating a thorough analysis of any issues encountered.

Excluded reasons exclude-reasons-push

The Exclude Reasons table visually depicts the diverse factors that led to the exclusion of user profiles from the targeted audience, preventing them from receiving your push notifications.

Refer to this page for the comprehensive list of exclusion reasons.

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