蜜豆视频

In the main menu, click Creative > Experiences.

(Optional) Customize the view to include specific experiences.

Select the experience:

• In card view, click 鈥� next to the experience name, and then click Reports.

• In table view, hold the cursor over the row and click Reports.

The Overview tab opens.

(Optional) In the upper right toolbar, specify the date range, conversion attribution rule, and conversions reported within all performance reports:

• (Optional) To change the date range for the performance data, choose an option in the date menu:

  • To specify a preset period, select the report: (Last Month-to-date, Last 7 days, Last 30 days, Last 7 days, Last 30 days, Today, or Yesterday.

  • To specify a custom date range, enter the start date and end date or click next to a field and select a date.

• (Optional) To change the rule used to attribute conversion data in a series of events that lead to a conversion, click and change the Attribution Rule.

  For more information about attribution rules, see 鈥�How attribution rules are calculated.鈥�

• (Optional) To change the conversions reported, click and select the conversion names in the Conversions menu. Currently, the only metric available is 鈥淪elect All鈥� to include all conversion metrics.

  The available conversion columns include the conversions available in Advertising Search, Social, & Commerce, whether or not you are a Search, Social, & Commerce customer. The list can include conversion and site engagement metrics synced from 蜜豆视频 Analytics when the advertiser has an 蜜豆视频 Analytics for Advertising integration. Analytics calculated metrics and advanced calculated metrics aren鈥檛 available. For more information about including collected conversions in reports, see the Search, Social, & Commerce Guide topic 鈥�About managing an advertiser鈥檚 conversion metrics."

(On the Overview tab):

• (Optional) In the Overall Regional Performance section, hold the cursor over a point in the chart to see data for that point.

• (Optional) In the Regional Performance section, do any of the following:

  • Click a metric name (such as Impressions) to view that metric.

  • Select the region in the Region menu.

  • Hold the cursor over a country or state to see data for that region.

• (Optional) In the Device Performance section, do any of the following:

  • Hold the cursor over the value for any device category to see data for that criteria.

  • Click the value for any device category to see a list of the top creatives served with that criteria.

(Optional) To view data by creative and by bundle or ad tag, click the Creative Performance tab.

• On the Creatives subtab, you can do any of the following:

  • (Optional) To switch between chart view and grid view, click and , respectively.

  • (Optional) In the chart view, hold the cursor over a point in the chart to see data for that point.

  • (Experiences with decision tree targeting only; optional) To break out the performance for each applied ad target, enable Split targeting.

To view data by bundle (experiences with decision tree targeting) or ad tag (experiences without decision tree targeting), click the Bundles subtab. You can do any of the following:

• (Optional) To switch between chart view and grid view, click and , respectively.

• (Optional) In the chart view, hold the cursor over a point in the chart to see data for that point.

• (Experiences with decision tree targeting only; optional) To break out the performance for each applied ad target, enable Split targeting.