Journey reports section-overview
The Journey Reports section in ÃÛ¶¹ÊÓƵ Journey Optimizer is your gateway to unlocking actionable insights about customer engagement across multiple channels. Imagine it as a powerful dashboard that reveals the story behind your campaigns—whether it’s email, SMS, push notifications, or web interactions. Each report is tailored to its respective channel, offering unique metrics like click-through rates, delivery statistics, and audience exclusions, while the journey canvas ties it all together with a visual roadmap of user activity. Whether you’re optimizing an email subject line, analyzing SMS bounce reasons, or tracking link performance on web pages, Journey Reports transform data into strategic decisions, empowering you to refine and elevate customer experiences.
Journey Reports Overview
Comprehensive Journey Report Analysis
Explore comprehensive metrics and tools for analyzing and optimizing customer journeys, including KPIs, exclusions, errors, and performance metrics.
Code-based Journey Report
Analyze Code-based journey metrics like impressions, clicks, tracking data, and link labels to optimize user engagement and content performance.
Content Card Journey Report
Understand Content card engagement metrics, including clicks, displays, tracking data, and link performance for optimization.
Direct Mail Journey Report
Evaluate direct mail performance with metrics like sends, delivery status, errors, exclusions, and sending statistics.
Email Journey Report
Track email engagement and delivery metrics, analyze bounce reasons, exclusions, and performance for optimizing email campaigns.
In-app Journey Report
Access metrics for In-app messages, such as clicks, displays, tracking data, and engagement trends for optimization.
Additional Resources
- Push Notification Journey Report - Monitor push notification metrics, including sending statistics, tracking data, bounce reasons, and exclusions.
- SMS Journey Report - Analyze SMS metrics, delivery trends, engagement, link traffic, inbound messages, and provider statistics.
- Web Journey Report Guide - Dive into web engagement metrics, impressions, clicks, displays, tracking data, and link performance for optimization.