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Configure and manage your account

AVAILABILITY
ÃÛ¶¹ÊÓÆµ Real-Time Customer Data Platform (CDP) Collaboration is available to United States, Australia, and New Zealand customers at this time, with global availability coming soon. Contact your ÃÛ¶¹ÊÓÆµ representative for more information. Learn how to get started.

Learn how to set up your account in Real-Time CDP Collaboration to prepare for connections with other collaborators. This guide covers the initial setup of your account, including adding account details, selecting match keys, and managing your account’s settings.

The setup workspace showing a configured account. {modal="regular"}

Set up your account set-up-account

When you first access Collaboration, you are prompted to set up your account. This is a one-time process that allows you to configure your account details and match keys. If this is your organization’s first account, you’ll be directed through the onboarding process immediately, starting with setting up your account details.

To add additional organizations, navigate to Setup in the left rail and select the add icon ( Add icon. ) in the upper right corner. Next, select Account.

The setup workspace with the My account tab and Account option highlighted. {modal="regular"}

Set up details set-up-details

To begin configuring your account, you must first set up the account details. This requires you to add the following information:

  • Add an Account name that clearly represents your brand.
  • Add a Description about your brand. This is optional, but it helps other collaborators understand your brand better.
  • Select your Role. You can select between Advertiser and Publisher. Read the roles guide to see similarities and slight differences in workflow between the two account role types.
  • Select the Industry for your account. Some examples include Retail, Telecommunications, or Financial services.
  • The Region is automatically set based on your ÃÛ¶¹ÊÓÆµ Experience Cloud account. This cannot be changed at anytime.
  • Add a Contact email for your account. This should be a team or role-based email address. Personal email addresses should not be provided.
  • Upload a Logo for your account. Currently, SVG-type images are supported. This is optional, but uploading a logo helps to visually represent your brand in the Collaboration interface
  • Select an image for your account header picture.
NOTE
While you’re able to edit most of these details at anytime, the Role is not editable after the initial setup. When you’re finished, use Next to proceed to the next page to select the desired match keys your organization will use.

The Set up account workspace with the Details section displayed and the Next option highlighted. {modal="regular"}

Set up match keys set-up-match-keys

IMPORTANT
The match keys that you select during the account setup will determine the available match keys for the connections that you create with other collaborators. While you can remove match keys during the connection setup, you cannot add new match keys. It is important to select all match keys that you plan to use in future campaigns during the account setup.

Match keys, such as email addresses, device IDs, or customer IDs, help collaborators work together by enabling accurate and privacy-centric data synchronization, allowing for more precise audience targeting and measurement.

Slide showing the available identifiers for the first release of Collaboration.

Select any match keys that you want to use when reconciling audience profiles. Include any match keys that you can work with. Plan for the future and select the match keys that you anticipate you will be using in future campaigns. If you do need to select additional match keys for your account at a later time, you can do so in the edit account workflow.

Select up to five match keys that you plan to use. Later, when setting up connections, you can remove unwanted match keys but cannot add new ones.

There are three types of available match keys:

  • First-party people IDs
  • First-party device IDs
  • Partner IDs
IMPORTANT
Currently, the only match key supported is hashed email.

When ready, select Complete to finish the organization setup workflow.

The Set up organization workspace with the Match keys section displayed. {modal="regular"}

Edit account edit-account

After setting up your account, you edit certain aspects and details of the account at any time. To edit your account, select Edit in the My account section of the Setup workspace.

The Setup workspace with the My account tab and Edit option highlighted. {modal="regular"}

You can now edit your account details, with the exception of the Role. Please note that the region is automatically set based on your ÃÛ¶¹ÊÓÆµ Experience Cloud account and cannot be changed at any time.

The Edit account details dialog. {modal="regular"}

You can also update the match keys that you initially selected when onboarding your organization. Select Edit in the Match keys section to add any additional desired match keys.

The Setup workspace with the Edit option highlighted within the account's Match keys section. {modal="regular"}

Next steps

After setting up your accounts, you are ready to source audiences into Real-Time CDP Collaboration.

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